We’ve developed a set of Customer Profiles for our region. Going beyond traditional demographics we’ve delved right down into who our customers truly are – from where they spend their time and motivators to what makes them tick.
Sueanne and Peter from Customer Frame have brought these profiles to life through an engaging, educational program, designed to help you identify which profiles best match your business and how to use them for the greatest impact.
View the personas document and read it while you complete the course >
DOWNLOAD WORKSHEET 1 - THE MAGIC OF CUSTOMER PROFILES
WATCH BELOW - WEBINAR ONE – THE MAGIC OF CUSTOMER PROFILES and a Live Session to support Webinar 1 (please note the clips open in a new tab)
DOWNLOAD WORKSHEET 2 - OUR REGIONS CUSTOMER PROFILES
WATCH BELOW - WEBINAR TWO - OUR REGIONS CUSTOMER PROFILES REVEALED and a Live Session to support the learnings of Webinar 2 (please note the clips open in a new tab)
DOWNLOAD WORKSHEET 3 - APPLYING OUR REGIONS CUSTOMER PROFILES
WATCH BELOW - WEBINAR THREE - APPLYING OUR REGIONS CUSTOMER PROFILES and a Live Session to support the learnings of Webinar 3 (please note the clips open in a new tab)
If you have any queries about the customer profiles course please email marketing@tourismeast.com.au





