Yarra Ranges Tourism in partnership with Yarra Ranges Council and Tourism Victoria ran seminars in Monbulk and Yarra Glen to inform and educate our industry on the benefits and ways your business can market to one of the largest and fastest growing visitor day trip and over night stays to our region.
Accessible Tourism is one of Australia’s largest untapped markets
Currently nearly 20% of people in Australia has a disability of some kind
Accessible Tourism makes up 11% of the tourism market
The disability sector is expected to make up 25% of the tourism market
More than 40% of the Baby Boomer generation will retire with some kind of disability and these people will want to maintain their lifestyle