Marketing Opportunities
Marketing Rate Card
Our Marketing Rate Card gives Tourism East Partners access to additional targeted marketing opportunities beyond the benefits included in their partnership.
Choose the opportunities that best suit your business, including:
- Email marketing
- Social Media and Google advertising
- Driving event ticket sales
- Digital Kiosk advertising
- Bespoke Mini-campaigns
- Public relations and media launches
What You Get?
Connect with an engaged audience of people looking for inspiration and reasons to visit the region.
Tourism East’s established marketing channels connect your business with audiences across Melbourne, interstate and beyond who are interested in discovering the Yarra Valley and Dandenong Ranges.
Want to reach a specific audience or promote a particular offer? Contact us to explore a tailored marketing package. marketing@tourismeast.com.au.
Event Packages
Put your event in front of an engaged audience looking for things to see and do across the Yarra Valley and Dandenong Ranges.
Our event marketing packages provide targeted opportunities to promote your event through Tourism East’s established digital channels and destination audience.
Choose from three promotional packages, priced at $500, $650 or $750, depending on the level of exposure and marketing support required.
Tourism East has worked with regional events including Shedfest Yarra Valley, The River Folk Festival and Oktoberfest Yarra Valley, helping connect events with visitors and locals looking for their next regional experience.
Planning an event? Talk to us about the package that best fits your audience, objectives and budget. marketing@tourismeast.com.au.
The Yarra Valley & Dandenong Ranges Pass
In partnership with Loop Fans the Yarra Valley & Dandenong Ranges Pass allows visitors to our region to complete simple tasks during their visit, with each task earning a credit that can then be redeemed for rewards at a participating venue. With every reward being an enticing reason to visit a participating venue.
Tasks to gain credits can include spending a certain amount, leaving a review, referring a friend, or posting a photo or video on Instagram. The choice is yours.
There is no app to download. Visitors can browse the Pass and explore available rewards before signing in, they only need to register with their email when they want to complete a task or redeem a reward.
What’s in it for you?
- It's FREE
- More visits to you with warm, engaged visitors who have actively sought out your venue as part of their Yarra Valley & Dandenong Ranges experience
- More spending, reviews and referrals generated by visitors completing tasks
- Being part of a coordinated regional initiative
Want to know more?
Watch this video for an overview, read more, or email partner@tourismeast.com.au for more information.