Official Touring Map
Registrations for the 2027 Official Touring Map are now open
The official touring map for the region is a fantastic resource for visitors to navigate the region and discover more things to see and do as well as places to stay. The official touring map is the key piece of printed collateral that is produced and distributed to visitors each year. Copies can be found at many locations across the region, in Visitor Centres across Victoria, at Melbourne Airport and across an extensive network of over 50 hotel locations in Melbourne.
The Details
Cost
Tier 1: Petite listing $399
Tier 2: Standard listing $799
Tier 3: Feature listing $1,499
Tier 4: Showcase listing $2,999
Prices include GST and a 12-month supply of maps.
Map size
A1 folded into a DL size to fit standard brochure stands.
Choose your listing tier level
With four distinct listing tiers, you can choose the level of exposure that best suits your business goals and budget. As your investment increases, so does your visibility and impact on the map.
Distribution
The map is distributed throughout the region, to more than 50 Melbourne hotel locations, regional Victorian information centres and Melbourne Airport for 12 months after production. New maps are released at the end of December.
Each map listing will appear in alphabetical order under one of the following categories
- Cafes
- Pubs, Breweries & Distilleries
- Restaurants & Wineries
- Attractions & Activities
- Gourmet Shopping & Farmgate
- Gardens & Nurseries
- Art Galleries & Museums
- Events
- Day Spa
- Places to Stay
- Tours & Transport
- Markets